Proptech Marketing – Proptech Marketing – Strategy, Prototypes, Communications, and Content for PropTech and Smart City Projects – Richard Clunan

Proptech Marketing

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Lean Marketing for Proptech Megastars is on pre-order (because I haven't finished writing it).

While I'm still writing it, pre-order it for Free.

A lot of people buy into Lean Startup – and other good business practices, but still see marketing as a bolt-on.

It's not. This is Lean Startup through a Marketing lens.

Here are the section titles:

@ Start before you start
@ Lean marketing is not a bolt-on
@ You need a Compass. Not a roadmap
@ How to pick ponds and fish
@ Make it so it spreads
@ Grow, Reinvent, Grow, Reinvent