I see all these daft-headed buttons on people’s websites. Sending people away from the websites, and onto a social network.
What the flup…?
Why would you do that?
Ok, sometimes it makes sense; facebook and all that can be massive for some brands when they use it well; but a lot of the time, the traffic needs to be going from social networks to your site; if it’s going the other way, you might as well be saying…
“Oh – thanks for visitin’ an’ all; but er… why don’t you feck off to facebook.”
Then what? They ‘Like’ your page…?
Why do you give a poop-a-scoop if they ‘Like’ your flippin’ faceplace?
Have you thought this through?
How about thinking this:
Whenever someone lands somewhere – anywhere: on your catalog on their doormat; or on a blog post on your site; or on your facespace page – wherever. What do…
……you can read this full article in the book Real Marketing: 11 Ways to Get More Business. There’re 10 more tips on how you can get more business in the book, too.
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